WRAPPED Studios offers a full suite of custom modern art consultation and production services to residential clients. Our recent work at Next on Lex in Glendale is a shining example.
WRAPPED Studios is a forward-facing art collective based in the Los Angeles suburb of Venice Beach. Our team includes a full-time, permanent staff of consultants, artists, production professionals, and technicians who specialize in creating bespoke custom modern art. WRAPPED Studios projects occupy interior and exterior spaces the world over, including some of the globe’s most exclusive properties.
Fifield Company recently retained our studio to create a custom modern art collection for Next on Lex, an upscale apartment complex in the L.A. County municipality of Glendale. The community occupies the final parcel of land that was developed as part of the Glendale Downtown Specific Plan, and Fifield wanted to do something special to elevate the quality and character of its interiors.
As part of this ambitious project, Fifield commissioned a complete collection of custom modern art, which our consultants shaped after reviewing details of the property. Following their assessment, the WRAPPED Studios consulting team proposed to execute a large volume of individual artworks across multiple media and substrates, each carefully selected for display in a specific area of the complex.
In the end, we delivered:
- 120 canvas paintings for Next on Lex corridors
- 4 large-format hand-painted murals
- 4 wallcoverings for elevator bays
- 2 gym wallcoverings
- 20 aluminum artworks for outdoor display
Custom modern art allows clients to avoid spending time sourcing pieces on the secondary art market.
Like many of our other clients, Fifield was seeking a cost-effective and efficient alternative to procuring artwork on the secondary market. This time-consuming process often yields mixed results, given that the right pieces can be difficult to find. It is even more challenging for clients seeking to build a large, thematically unified collection.
Custom modern art offers an ideal solution. WRAPPED Studios uses a unique production model built entirely around in-house assets. Our consultants lead discovery sessions, which explore the clients’ goals and preferences before developing client-specific project plans. They then liaise with our world-class artists, who create artworks based on approved specifications.
The end result is breathtaking, gallery-quality custom modern art that costs significantly less than most clients initially expect to pay. If you would like to learn more or arrange a consultation of your own, please contact a member of the WRAPPED Studios team.